Verasity, a leading ad-tech company, has recently revealed a strategic partnership with Creo Engine, a rapidly growing web3 gaming platform. This collaboration aims to incorporate VeraViews’ video player capabilities and in-game rewards into Creo Play’s extensive gaming library.
The CEO of Verasity, RJ Mark, expressed his excitement about this partnership, highlighting it as the first of many alliances in the web3 gaming realm. Creo Engine, on the other hand, is focused on establishing itself as the cornerstone of Asia’s digital entertainment industry, providing both entertainment and financial empowerment to users.
Creo Engine’s utilization of blockchain technology ensures enhanced security and resilience within the gaming ecosystem, offering new opportunities for creators and players to earn rewards. With more than thirty web3-based games already in development on the platform, Creo Play is set to become a hub for innovative and interactive gaming experiences.
One of the key aspects of this collaboration is the integration of Rewarded Video technology and a dedicated video section within the Creo Play App. This feature will offer users access to tournaments, exclusive content, and game replays, enriching their overall gaming experience.
By leveraging VeraView’s ad server, Creo Play developers can explore additional revenue sources through contextual advertisements. This integration with major ad networks like Google Ads and Amazon Ads opens up new possibilities for income generation within the platform.
Through this partnership, Verasity aims to introduce its VeraViews video player environment to a wider audience in the web3 gaming community. This move is expected to elevate the standard of gaming experiences globally, showcasing the potential for further advancements in the industry.
In addition to this collaboration, Verasity has recently launched VeraAds, a platform that extends its advertising capabilities to blockchain brands. Furthermore, the company announced the burning of 50% of its maximum token supply, demonstrating its commitment to sustainable growth and development.
Overall, the partnership between Verasity and Creo Engine represents a significant milestone in the evolution of web3 gaming, setting the stage for enhanced user experiences, innovative technologies, and sustainable revenue streams within the gaming industry. This collaboration exemplifies the potential for synergy between ad-tech companies and gaming platforms, paving the way for future advancements in the digital entertainment landscape.
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